IT Trailer Analysis


IT Trailer Analysis
From watching the trailer of this film it is very clear to what the target audience for the film is. First of all you can see mainly that it is aimed at the younger generation of teenagers maybe between the age of 15-25 years old. Then again I believe that its also aimed at middle aged men and women this is because I know that it is a remake of the film IT that was released in 1986 so this means that most the people who watched the film thirty years ago will be interested in watching it now to see if it has improved and also because they will feel like they are familiar with the story line. However I do think that they are doing something wrong by releasing the film in September because there target audience are obviously teenagers and when it is released in September not a lot of people will be going to watch it as all teenagers will be going back to important years in school or sixth form. so it was probably more suited to be released in July or August as this is when there target audience have time off of school and college and are going to be willing to watch it in the cinema.

There are many conventions throughout this trailer that show it is a horror film. Many of the stereotypes are very noticeable. Firstly we will talk about the sound in this trailer, right from the get go the background music is high pitched and very loud this is stereotypical for horror films. The pace of the background music picks up through the whole trailer creating a huge amount of tension for the target audience. It builds throughout the whole trailer until the title of the film comes at the end when it completely goes silent which almost leaves the audience on the edge of their seat. 



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